Tomorrow is our MODERN MIX EVENT and we have tons happening in the store! Treating the store like a runway, Fisher & Company will have models wearing summer's hottest trends, plus a rep from HUDSON JEANS will show you what jeans fit your body best. The fashion fun doesn't stop there - Joeffer Caoc will be in-store all day showing customers his Fall 2013 Collection, plus a rep from Obakki will be in-store showing Fall 2013 as well. Did you get all that!?
Hudson Jeans CEO Peter Kim's goal is to make the brand a sought-after item, and he's won over a number of celebrities, including Angelina Jolie, Kate Hudson, and Naomi Watts. He employs an in-house marketing team and uses a public relations company to create buzz on the Web. Launched in 2002, the company now has 90 employees and is headquartered in downtown Los Angeles. The secret behind Kim's success? "To create a brand, it has to start within. The whole company has to believe in this brand and want to do it with all their heart...For me, the best decision I made was not giving up on the family business. That sparked everything to come. Make that effort. Don't be afraid to fail. Every successful person has failed at some time."
Celebrities who can't get enough of HUDSON JEANS
KATE HUDSON
TAYLOR SWIFT
EMILY VANCAMP
OLIVIA PALERMO
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